Universal Pictures has bumped the release date of The Bourne Legacy from Aug. 3 to Aug. 10, citing fears of the box-office juggernaut that The Dark Knight Rises is likely to be.
Dark Knight, the third installment of the Christopher Nolan-directed Batman franchise, is set to hit U.S. theaters July 20, just two weeks before the Jeremy Renner-fronted reboot of the Bourne franchise was scheduled. Now Bourne will have three weeks between it and what is likely to be one of the top-grossing films of summer.
The move also allows Universal to avoid a showdown with Sony’s Total Recall, also slated for an Aug. 3 opening.
The studio issued a statement Friday:
“Just as The Avengers demonstrated marketplace sustainability that well outpaced traditional patterns earlier this summer, the industry expects a similar trajectory for The Dark Knight Rises. Moving one week further from its release will give The Bourne Legacy an even greater opportunity to maximize its opening box-office potential. Moving to Aug. 10 will also allow us to extend valuable promotion for the film across all NBCUniversal platforms during the Olympics, which will dominate television and digital audiences beginning July 27. We are excited about this new chapter in our Bourne franchise and confident that Aug. 10 is the right date for our film and for our industry as a whole.”
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Korean language service….Please…I need a lot of time to understand this article.^^
no, that is horrible ! I do not see this movie because I will be away at that time.
(i am sorry for my english)
Good. Jeremy doesn’t need to compete again with Christian Bale.
I think this is a smart move. There were a couple other releases slated for August 3rd, and I was concerned about the competition for that weekend. I’d love the movie to premiere at #1, and this might help make that happen.
I would have done the same thing honestly. Although I wouldn’t be too concerned with Total Recall. That movie doesn’t look too good but who knows. I will be there to see a topless Jeremy any day in August
I agree it was a good idea to move it as the dark knight will end up being a huge movie – seems to be dominating in terms of publicity already here in the UK with articles and adverts wherever you look. Hopefully pushing the date back will this will give the chance for Bourne to have a higher profile and hopefully a better box office. Sure it will be worth the wait!
I don’t get the hype over the Batman movies with Bale. Can’t stand Bale as Batman. Renner’s Bourne movie will do well regardless of the competition. While I will pay to see the Bourne movie, I won’t even watch the Batman one when it finds it’s way to HBO.
looks like there will be no showdown between Bullseye (Farrell) and Hawkeye on the 3rd! heheh…..
never mind, it’s only a week…. i’m sure Legacy will do very well!!! yeahhhhh!!!!
hope they won’t delay it in Singapore… TDKR has started pre-sale of IMAX tickets here, premiere is mid July. wow if Bourne didn’t get delay in Singapore (schedule is Aug 8 to catch the National Day holiday), I’ll be among the first ones to watch it!
Aww.. Oh well! I will wait until Aug. 10th! I can deal with that
As long as I get to see Jeremy in the Bourne Legacy, then I’m happy enough! haha. Thanks for the information! I really appreciate these fresh news about Jeremy.
As long as it stays in August it’s fine because my birthday is on the 21st. I can’t wait for Dark Knight rises because of Tom hardy that’s the only reason i’m going at midnight. i wonder if Bourne Legacy will have midnight screenings
dont care about dark knight rises (though I might watch it too nonetheless),
i won’t miss Bourne Legacy no matter what and when …
can’t wait for Mr. Renner in it,
been watching the trailer almost everyday! haha …
OMG, hope that the Premiere in London will not be postponed to an other day, i just book hotel and flight from Germany just to see Jeremy there…